How Does the ENCREASE™ Model Work?
Working with your team and from your knowledge base, ENCREASE™ leverages what you understand, while testing your assumptions. ENCREASE™ moves immediately into targeted markets with the objective to create increasing revenue through tactical sales actions and face-to-face market contact. ENCREASE™ gains market understanding through market exposure — employing a systematic, proven, disciplined approach with the emphasis on producing revenue results by developing a focused product understanding through collaboration with a select client base.
How does ENCREASE™ do this?
- ENCREASE™ works from within the client organization, to build and expand upon the talents that exist, or if needed, to build the team. If an organization has no team, ENCREASE™ works as outsourced talent until the revenue level makes sense to add personnel.
- ENCREASE™ gains market understanding through market exposure — a systematic, proven, disciplined approach focused on producing revenue results, while building market understanding.
- Working with your team and from your knowledge base, ENCREASE™
leverages what you understand, while testing your assumptions through
- Focused product understanding
- Face to face sales calls (facilitated by advance telesales and email contact)
- ENCREASE™ does not want to stay forever! Our services are intended to create growth — not to be your staff or replace your people! ENCREASE™ leads to development of in-house competence (direct selling organization) or a completely outsourced sales/marketing organization.
Deliverables
ENCREASE™ will report 60-80 days after start:
- Sales forecast — near and longer term
- Correct fit — client's need identified, matched to available product offerings
- Real & potential threats / inhibitors / barriers
- Competitive suppliers / competitive technologies
- Other potential markets
- Plus [ENCREASE™] builds your prospect database while reinforcing the
- Marketing information base and the
- Competency of your organization.